Qualifying Toyota TDA advertising featuring Cash for Clunkers will receive enhanced co-op reimbursement through August, expiring September 7, 2009 (providing that the Clunkers fund remains in place from the federal government). Use this enhanced reimbursement to promote local dealer sales.
•Applies to TV, radio, print, outdoor & interactive
•Special enhanced co-op at 50% TMD/25% PD
•The advertisement utilize national creative assets for the Cash for Clunkers/CARS program
Contact the regional Toyota Dealer Association (TDA) for further information and prior approval for all co-op advertising.
Ad materials are available in the Toyota ad planner.
Promotional logos are available for direct download in English and Spanish HERE.
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