The AIDA Newsletter reports that General Motors is preparing a plan to create superstores in major metro areas that will carry every GM brand.
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While GM is trying to decrease the number of dealerships in certain regions, the big stores would allow GM to maintain a high profile in cities where real estate is costly.
To create enough showroom space for extra franchises, dealers would be encouraged to move service and parts operations to satellite centers. Dealers have had a mixed reaction to the announcement, so stay tuned. Some dealers fear the off-site service centers would alienate customers and allow big dealership groups to dominate metro markets, hurting family-owned dealerships.
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