Just a reminder to take advantage of the Ford Motor Co. 100% reimbursed customized ads for the Ford Flex. Use Ford Motor Co. customized ads to qualify for this enhanced reimbursement--available for download in Ad Material Warehouse. This promotion expires October 31, 2008.
Below is the ReCas/AdBuilder Tip of the Week of June 30, 2008.
Ford Launches the Flex
Everyone knows this is a challenging time for the domestic auto industry, and it is in this uncertain time that Ford Motor Co. is launching its new Ford Flex CUV. The new 6-passenger vehicle features an updated profile and advanced interior technology. High fuel costs may make this vehicle a hard-sell. It achieves only 24 mpg on the open highway; many consumers are looking for higher numbers. Expect Ford to be aggressive in its advertising campaign to convince the buying public that this is the best family vehicle of today and the future.
The Ford Flex offers such unique features as a refrigerated console between second-row bucket seats, the Vista Roof--a multipanel, 4-skylight system offering sun/moon-roof advantages to all passengers, a Sync Communications and entertainment system, advanced navigation system, a rear DVD entertainment system and Sirius radio.
Use the new Ford Motor Co. co-op advertising program to share the cost of local advertising for this new model. Ford will reimburse 100% of qualifying advertising, up to the amount of funds available at the time of the ad run. Prior approval is required for all co-op advertising. Contact the regional sales office for special Flex launch plans for your area.
Ads and logos are available in Ad Material Warehouse, including the illustrated Flex-specific ad.
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