Nissan has announced to its dealers that effective January 2, 2009, Nissan North American will use a singular tagline, "SHIFT_the way you move".
New artwork and logos that reflect the new tagline will be available fowonload at www.nissanartwork.com along with usage guidelines and sample creative executions. Online and OOH advertising do not require a tagline--the Shift logo qualifies.
Contact the regional Nissan sales representative for further information and prior approval for all new co-op advertising following January 5, 2009.
Posts
No comments:
Post a Comment